July 30, 2010
July 28, 2010
This morning, I decided to blog about my first knitting experience.
July 25, 2010
July 20, 2010
Today, Cynthia is sharing tips about book promotion.
Cynthia Leitich Smith is the New York Times and Publishers Weekly best-selling author of ETERNAL and TANTALIZE (both Candlewick). Her award-winning books for younger children include JINGLE DANCER, INDIAN SHOES and RAIN IS NOT MY INDIAN NAME (all HarperCollins). She looks forward to the release of HOLLER LOUDLY (Dutton, Nov. 2010) and both BLESSED and TANTALIZE: KIEREN'S STORY (both Candlewick, Feb. 2011).
Cynthia is a member of faculty at the Vermont College M.F.A. program in Writing for Children and Young Adults.
Her website at www.cynthialeitichsmith.com was named one of the top 10 Writer Sites on the Internet by Writer's Digest and an ALA Great Website for Kids. Her Cynsations blog at cynthialeitichsmith.blogspot.com/was listed as among the top two read by the children's/YA publishing community in the SCBWI "To Market" column.
1. Research what has worked for other authors with titles that appeal to the same audience. Talk to them, read their blogs, offer to buy them lunch and pick their brains. Youth literature authors are big on paying it forward. That resource person may turn into one of your most effective advocates.
2. Make a plan. Think about your goals, audience, contacts, competing time demands, budget, other resources, and what kinds of things you enjoy doing. Is this a book that will be stocked in bookstores or will it go primarily to the school/library market? Do you have a curriculum tie-in? A news hook? Is your audience made up of 4 to 7 year olds or high school and college readers? The formula for every book and every author will be different.
3. Give yourself deadlines, and do what you can before the release date. Put together your readers' guide and media kit. Order bling. Hire a web designer or publicist. Contact bloggers. Plan the launch party. Work now to make it easier on yourself later.
4. Start buzzing. Announce the illustrator, cover art, the flap copy. Show off your book trailer. Promote upcoming tie-in events. Let your excitement show.
5. Launch the book. This is the time to go full-out with your plan. Enjoy it! You've got your plan. Many of the elements are already in place. And be flexible. Keep your eyes and ears open for new, unforeseen marketing opportunities.
6. Keep pounding that drum-not only while the book is on the front list but for its life in print. Publishers have limited staffs and season after season of new books to think about. You're the best, most consistent spokesperson for your book.
6 ½. All of that said, your most important job is to get your next book written. Nothing sells a back-list book like a new release. So have fun with marketing and promotion, but remember that you're a writer-first, last, and always!
Thank you, Cynthia!
Couldn't agree more with 6 1/2. The best advice my agent, Tina Wexler, has given me is simply: "Write the next book."
What's YOUR best promotion idea?
July 16, 2010
Ahem, Hammy the Hamster wants you to watch his video. He says it's the only way he can become a famous movie star.
(For being small, furry creatures, hamsters can have such big heads!)
July 15, 2010
July 9, 2010
- Cynthia Leitich Smith's blog CYNSATIONS. You'll learn much about what's happening in the industry as well as have opportunities to win books.
- Nathan Bransford's BLOG gives tips and hints about successful queries as well as poses questions about all things publishing.
- Arthur A. Levine just started a BLOG with an interesting discussion going on right now.
- Verla Kay's MESSAGE BOARD offers a wealth of information about agents and everything else! It's a vibrant and generous community.
- Casey L. McCormick has a series of interviews with agents as well as other links and info. Check out the Q & A she did with my agent, TINA WEXLER from ICM.
- MIKE JUNG talks about signing with an agent after much patience and persistence.
- STEPHANIE J. BLAKE signed her first book contract after years of close calls.
- ROBIN MELLOM, a third of the Disco Mermaids, talks about the sweet deal negotiated by her agent, JILL CORCORAN, after a long road of writing, revision and rejection.
July 5, 2010
July 2, 2010
If you'd rather win a copy of the new paperback version of AS IF BEING 12 3/4 ISN'T BAD ENOUGH, MY MOTHER IS RUNNING FOR PRESIDENT!, you can do that over at GOODREADS.
And if you'd prefer a REALLY cheap hardback version of AS IF BEING 12 3/4 . . ., you can get that here.
Here's hoping that whatever you're reading this summer, you are enjoying yourself immensely.
I just finished Nature Girl by Jane Kelley. What a FUN read!
WHAT ARE YOU READING?