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Janeen Mason writes and illustrates award-winning children's picture books. She uses her brilliant sense of color to transport us through each one, and she's now on her fourteenth. Mason says "Children's picture books are a primary source of inspiration which have enormous consequence in our culture. They provide the introduction to a lifetime of creative imagination and appreciation for the arts. This is powerful juju in a landscape of ever accelerating technology."
Janeen is a popular speaker on radio, at schools, libraries and in workshops. Awards for her books include the Ben Franklin Award (silver), the U.S. Maritime Literature Award (gold), the Moonbeam Children's Book Award (gold), the Mom's Choice Award, the iParenting Award, and in 2010 she was a finalist in the Book of the Year Award. Mason has received a Lifetime Achievement in the Arts Award. Her large scale fine art hangs in the collections of Burt Reynolds, Reba McEntire, Evan Lloyd and S. Kent Rockwell. Ms. Mason was recently featured with the MacArthur Award Winner, Dr. Edith Widder, on NOVA Science Now.
Ms. Mason is active in the arts. Appointed by two senate presidents, she is serving her second term as a member of the Florida Council on Arts and Culture, currently as the vice chairman. Memberships include the board of directors for the Arts Council of Stuart and Martin County, the board of directors of The Friends of the Blake Library of Stuart, Inc., the Florida Association of Public Art Administrators, the Florida Reading Association, the Children's Book Council, and SCBWI. As the Illustrator Coordinator for the Society of Children's Book Writers and Illustrators in Florida for the last five years, she produced annual "Illustrator Intensives" where she hosted well-known contemporary children's book illustrators as guest instructors in retreat settings.
A solo exhibition of 100 original picture book illustrations from her books visited six Florida museums and galleries and is scheduled for three more in 2011. In 2010, her art celebrated a one-woman exhibit for three months in the 22nd floor gallery of the Capitol Building in Tallahassee, Florida.
"Artists effortlessly speak across time because the technology of the human soul does not change." -Wynton Marsalis
Truer words have never been spoken. But creating a beloved children's picture book that will be enjoyed over and over again requires sophisticated tools, tinkering and tenacity.
1) Start with a story idea that you love, love, love. "Gift of the Magpie" presented itself as an idea when I worked in a studio that was built in 1926. It was near the Manatee Pocket on the Atlantic Coast of Florida, where the wind whistled through the high windows and through the 20' door in the back. At a certain time of year crows would flock to the power lines that stretched across the courtyard in the back. Their cacophony every evening made me stand at the door and wonder "WHAT?" Clearly they were reporting the results of their daily quests... and I wondered, what if you were a crow whose wings didn't flap to the same drummer? What if you were interested in... say... shoes instead of green beans?Would you tell your best friend? Would he understand?
2) Sketch thumbnails with joy and abandon. Remember when you were a child who was too innocent to fear failure and brave enough to feel emotions?
3) Take your story to your writer's group. Don't have one? Join SCBWI and find one. Workshop your material with other children's writers and illustrators. Attend conferences. Meet people who can help you polish your work to perfection. Be open to suggestions that resonate. This particular story was originally titled "Max and Regina", but when one of my brilliant writer friends, Jill Nadler, read it and whispered, "It's like Gift of the Magi", I thought she said "Magpie", and a whole new vista opened! Max and Regina turned from crows into their corvid cousins, and "Gift of the Magpie" was born. Magpies, by the way, with their white breasts and white striped wings are much more graphically interesting on the page.
4) When your work is ready and the members of your critique group smile and nod and offer up their blessings, it's time to submit. I recommend buying the Annual Exhibition Catalog of the Original Children's Picture Book Art Exhibit at the Society of Illustrators in NYC. You'll find the names of the editors and the art directors who worked on every book in the exhibit. It is a concentrated way to shop for who might be interested in your style, your sense of humor.
5) A contract arrives, you've read it carefully, sought counsel if you were sans agent and found yourself confused... (I type every contract into my computer. It is the only way I can "read" legalese. When I find something that confuses me, I highlight it and bring that up with my attorney.) When my sketches are approved, the work on final art begins... In my studio everything goes up on the wall in front of my drafting table where I can watch the whole book come together like a puzzle. It will never be seen this way again, but I am comfortable weighing it as a whole composition, darkening - lightening, working on balance.
Thank you, Janeen, for sharing your art and heartfelt words with us.
Audrey Vernick is the author of Is Your Buffalo Ready for Kindergarten? and its sequel, to be released in June, Teach Your Buffalo to Play Drums. She also wrote She Loved Baseball: The Effa Manley Story, a Junior Library Guild title that was named to the ALA’s Amelia Bloomer List. In September, Audrey’s debut novel, Water Balloon (which is no longer too quiet) will be published by Clarion Books. You can visit her website at www.audreyvernick.com and her blog at http://shelovedbaseball.wordpress.com.
6-1/2 WAYS TO ELEVATE YOUR QUIET BOOK TO THE NEXT LEVEL . . .
AV: I have attended writing conferences and listened to speakers who fired me up to a point that I couldn’t wait to get home and start a new project so I could apply all the bits of genius I had just heard.
Likewise, I’ve read others’ conference notes and thought, wow, how trite.
I think on some level, we all know most of this stuff and it all depends on where you’re at when you hear it again.
I was in the exact-right place when Erin and I had a talk, one we often refer back to, about how to take your quiet book to the next level. We offer six and a half of those points here, in case you’re in a similar exact-right spot.
EM: I’ve always been attracted to quieter stories as a reader, and as an agent, have found some of my biggest successes with books others have found too quiet. I think these books have their own, very loyal readership and can definitely find their homes.
There’s no easy way to define “quiet books,” but if you’ve gotten the “too quiet” comment in rejection letters, this advice is for you.
1. ELEVATE
AV: I had written a quiet novel. I knew this because when an earlier version had been submitted, just about every editor said it would be hard for the book to stand out on her list. I knew I needed to rewrite, and I suspected I needed to add one thread, one more plotline or SOMETHING that would elevate it. Erin helped me define what that meant—elevating it.
EM: Sometimes “too quiet” means “too familiar” or “too mundane.” Bring out what is unique in your story. And flesh out the most appealing parts—if there’s a romance, for example, bring it to the forefront. Agents, editors, and readers all love romance!
Sometimes an element has to be brought in to add tension—like a ticking clock. My client Conrad Wesselhoeft’s debut novel Adios, Nirvana http://www.indiebound.org/book/9780547368955 has a lot riding on the deadlines the main character is facing.
2. TORTURE
AV: I have decided that next time around, I’d like to skip the part where I first write a novel that’s too quiet. I have a tendency to be too kind to my characters. One thing I plan to do in my next novel, probably before I start writing it, is think about what I can do to make my character very uncomfortable. I suspect I will have him or her make a very bad decision.
EM: In Audrey’s forthcoming novel, Water Balloon (Clarion, Sept. 2011) http://www.houghtonmifflinbooks.com/catalog/titledetail.cfm?titleNumber=1462667&searchString=water%20balloon, she added a scene that made me so uncomfortable when I read it that I had to stop and take a break. I was yelling at her: “Don’t do it! Don’t do it!” It involves her main character committing social suicide without realizing what she’s doing is such a huge mistake. That one scene really brought the whole novel up a notch—especially because one of the things that is most important to this character is her friendship with two girls who seem to be leaving her behind as they all grow up.
Taking away a character’s support systems, making him face his worst fears, putting in danger the thing she loves most—all of these can elevate a quiet book to something much more.
I can think of lots and lots of books that might have been thought of as quiet if the situation the main characters were in weren’t so extreme:
Speak http://www.indiebound.org/book/9780142414736,
Story of a Girl http://www.indiebound.org/book/9780316014540,
If I Stay… http://www.indiebound.org/book/9780525421030
3. CHARACTER LOVE
AV: If it were up to me, I’d just write books about characters living their daily lives. I’m interested in details, relationships, what things a character finds funny. I suppose plot and setting and all that nonsense matter too, but for me, character is key. I want to read about characters who live on in my mind long after the book is over.
EM: I am such a sucker for falling in love with characters. If a book has not just a main character but also secondary characters I love and want to spend time with, if I’m sad to see them go when I turn the last page, I’m really sold. I think of
The Penderwicks http://www.indiebound.org/book/9780440420477 and
Saffy’s Angel http://www.indiebound.org/book/9780689849343, and from my own list,
Eighth-Grade Superzero http://www.indiebound.org/book/9780545096768,
Palace Beautiful http://www.indiebound.org/book/9780142417454, and the forthcoming
One Day and One Amazing Morning on Orange Street http://www.indiebound.org/book/9780810997196 as books whose characters I felt complete affection for—and I could feel the authors’ loving affection for them, too. (Which doesn’t mean the authors treat those characters gently, by any means…)
4. PITCH
AV: One way to figure out if your book is a quiet book is to try to come up with a one-sentence summary. I kind of hate this advice, because I’m terrible at it. But it’s a good exercise to try. An editor will have to pitch it in order to acquire it. Identifying the weak parts of your pitch might help you identify those areas you need to strengthen in your story.
EM: The pitch should emphasize the unique rather than the universal. Hint: Read the brief descriptions of books being sold on Publishers Marketplace http://www.publishersmarketplace.com/ . (Sign up for the free weekly “Lunch” and read through the announcements faithfully.) You’ll start to get a sense for the ones that are most effective, and that will help your own pitches.
5. WISH FULFILLMENT
AV: Many books that make a lot of noise are kind of quiet at their heart, but have taken readers to a place they can only dream about. If you remove the royal elements from The Princess Diaries http://www.indiebound.org/book/9780380814022 , you may be left with a pretty quiet book. If you’re struggling for a way to pull your book out of the too-quiet pile, is there an element of wish fulfillment you can add?
EM: This is another way to take out the familiar and insert something unique. What if the group of girlfriends at the heart of your story had most of their conversations not at the school cafeteria, but at an afterschool job in a high-end clothing boutique occasionally visited by celebrities, or mixing tea leaves and rolling out croissants for a tea-and-pastry shop? A book like Anna and the French Kiss http://www.indiebound.org/book/9780525423270 cleverly takes a high school friendship-and-romance story and places it in a swanky French boarding school, and poof!, there’s a terrific and sexy marketing hook.
6. REMAIN TRUTHFUL
AV: We interrupt this blog post to remind readers that it’s very easy to forget to, say, write well and truthfully, while trying to juggle all these other tricks to make your book less quiet. But at its core, this is really the number one bit of advice. Write your heart out, make all your characters three-dimensional, likeable but flawed, and when you’re in the writing zone, forget about everything else.
EM: A lot of books that might be tagged “literary” might have once been “quiet,” but the writing and the voice have been polished and crafted to such an extent that what readers notice is the beautiful writing and construction, the way all the parts work together so seamlessly, the way it sticks with them long after they finish reading. Craft is the most important thing when you’re writing quieter stories.
6.5 TITLE
AV: A truly awesome title can, I believe, go a long way toward distracting an editor from the fact that you might have written a quiet book.
EM: When coming up with a list of possible titles, don’t just think of the tone they carry and how they reflect the story and its themes. When you’ve got it down to a shortlist, also think of what visuals those titles evoke. (Don’t suggest these visuals in a cover letter, by the way! Just be aware of the possibilities.) If an editor starts visualizing a cover as soon as she hears a title and pitch for a manuscript, she’s going to give it a serious look.
If you'd like a bit more of Erin Murphy's wisdom, please check out her blog post at SHRINKING VIOLET PROMOTIONS. Her ideas about what success really means garnered dozens of comments and put this author's mind at ease.
Enter to win an autographed copy of Audrey's new book: IS YOUR BUFFALO READY FOR KINDERGARTEN?
To enter, click the "follow" button on the right and leave a comment. One lucky winner will be chosen at random Wednesday, February 23rd. (PLEASE CHECK BACK TO SEE IF YOU'VE WON BECAUSE I WILL NEED YOUR MAILING ADDRESS.)
Thank you so much, Erin and Audrey!
1) What you establish in Book 1 you have to live with for the entire series.
2) If you need to get out of what you’ve established in Book 1, your readers will know you’re cheating.
3) Series work best if the characters evolve.
4) Evolution does not mean a sudden radical departure from established characteristics. That’s cheating, too.
5) Technology will change faster than you can write your next installment so avoid too much technological detail in your story.
6) Your brain is not a bible. Start one early.
6.5) Series are the underdog of literature. You’ll have to work extra hard to earn respect.